“How long will it take?” This is one question that is frequently asked by anyone who has recently decided that they want their business to rank high on a particular Google search engine results page (SERP).  Unfortunately, there is no specific answer to that question. A lot of factors go into how easily your business will ...

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Inbound marketing is a relatively new concept, but it’s one that most would agree gets the job done when it comes to bringing in new highly qualified customers for your business. While there certainly was a time and place for outbound marketing in the past,
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If you’ve been doing the online marketing thing for your business for long, you’ve probably heard one thing over and over: content is king. While that may be the standard line for those of us in the business, the reasons behind it might not be totally clear. Content is important when you’re trying to rank high on Google, sure – but why? ...

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When you’re working on building a robust online presence for your business there will be many pieces to the puzzle. From a dynamic website, to a regularly updated blog, to eye-catching and informative landing pages, each of these things plays a big part in making up a successful online presence for your company. If your goal is to rank ...

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Pretty much everyone knows how important Facebook is in our lives at this point. Just about every person you know, from your 12-year-old nephew to your 86-year-old Grandmother, has a Facebook account by now.  If you don’t, it’s probably intentional. While in the past it was possible to avoid taking the plunge and getting ...

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If you’re new to the world of blogging for business, things might be a bit overwhelming when you first begin. While it may seem like blogging is pretty common sense, there is a “right” way of doing things that will help you when it comes to ranking high on Google. The ultimate goal in everything you do online is to be discovered by ...

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There are many goals that you will make when you set out to tackle your online marketing efforts. Creating an attractive and informative website, a frequently updated blog, and active social media accounts are all a major part of what makes up a successful online presence. But the main goal for the online efforts of your business should be ...

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Showing up on a Google search engine results page isn’t often accomplished by accident. A lot of hard work and dedication go into ranking in the top spots for a particular keyword, and many companies are often targeting the same words and phrases. If you are hoping to rank highly in a certain Google search engine result, but you haven’t ...

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