If you’re somewhat new to the world of social media, you may be a bit confused by all of the hashtagging you see going on. Actually, you may not even really understand what hashtagging is! In a nutshell, a hashtag is a word or a phrase prefixed with the # symbol. The purpose of doing this in the social media world is to easily group ...

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Using your online presence to generate leads is one of the best ways to bring in new business. There are a number of things you can do in order to generate leads online, and here we’ll go over the three most important steps in the process to get you started.

Create a Smart Sales Website

When you begin thinking about your marketing strategy for your business, what is the first thing you consider investing in? If your answer is traditional methods such as radio or TV commercials, print ads, or direct mailings, STOP! Think about how beneficial those tactics have truly been for you in the past, and what type of ROI they’ve ...

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Have you started implementing an inbound marketing strategy for your business? If you haven’t, now is definitely the time. Every day more and more consumers are opting out of traditional methods of marketing, and if you don’t change your tactics, you’re business is likely to be left behind.

The majority of consumers today find a ...

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More and more all the time, content marketing is becoming a vital part of any successful marketing strategy. No longer can you put out a few radio, TV, or print ads and call it a day. In our non-stop digital world, consumers are avoiding traditional marketing methods whenever possible. As a small business, you must find another way to ...

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Developing a detailed Internet marketing strategy is at the very core of taking your business online. The implementation of a successful online marketing strategy can increase sales significantly for your business. In order to craft a successful online presence, there are several things you must do.

Did you know that Beyonce recently released a new album? Of course you did – who didn’t hear about it? So what was it about this album in particular that made it such big news? The fact that she promoted it endlessly, did talk show appearances, and ran television, radio and print ads? No, that wasn’t it. Because she didn’t do ...

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When you are planning your marketing strategies for your dental practice, you may naturally lean toward focusing on traditional marketing methods such as TV or radio commercials, direct mail, or even billboard ads.  In the past, this approach was basically your only option for reaching potential patients. You may have had ...

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