Marketing via digital channels is undoubtedly a necessity in today’s world. And it’s becoming more complicated and perhaps more challenging than ever before. Businesses nowadays outsource a plethora of functions, including web hosting, accounting, and customer service. How about marketing?
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HubSpot is becoming synonymous with all things related to inbound marketing. The inbound marketing software platform that HubSpot offers can help businesses of all sizes create, publish, and measure the effectiveness of content. The
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There is a growing trend in the business world to outsource as many tasks as possible. I know even hearing mention of this immediately rubs some business owners the wrong way. For starters, the word “outsourcing” has negative connotations to many of us, as it conjures
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This is going to be a relatively short blog. In other words, I just want you to check this out for yourself. If you find out you have a problem, contact us immediately.

If you’re a dentist reading this article, I feel for your frustration. I know you didn’t go through years of dental school to learn how to do social media marketing, or any type of marketing, for that matter. Undoubtedly, your goal was to practice ...

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There was a time, even in my lifetime, when the best way to attract people to your business was to hang out a sign in view of passers-by. Hopefully people would see your “shingle”, and remember you when they needed your services or products. Ideally, this would result in having some satisfied customers, who would spread the ...

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After spending a really fun career selling yellow pages print advertising, I can say unequivocally, they are a thing of the past. Not too long ago my local phone book would be delivered and it was the better part of 6 or 7 inches thick. It was bustling with advertising, coupons, full color advertisements on the back cover and one ...

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Let me ask you a question, if you will. When you started to read the heading above, did you cringe, even just a little bit? If your answer is yes, I’m not at all surprised. Outsourcing has become something of a dirty word in today’s world. When most of us hear the word, we tend to think of the growing trend in the business world ...

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