Having a well thought-out online marketing plan is one of the first steps you must take for growing your business in today’s 24/7 digital world. Your website is ...

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In any successful online marketing campaign Search Engine Optimization (SEO) will be at the very foundation of what you do. Without SEO you run the risk of your website existing without ever gaining the traffic that you want and need. Content marketing is another aspect of your online efforts that should garner a large amount of dedication ...

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Quick question: where’s your cell phone? 

If I were betting, I would guess that you immediately had the answer. I would also guess that the odds are pretty good that it’s within your reach. You probably just set it down after checking Facebook or your email – or you may even be reading this article on it at this very ...

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HubSpot's Content Optimization System (COS) is the first integrated online marketing system to be optimized for every device you own. Through the COS, you will be able to deliver to your customers the most personalized web experience possible, no matter what device they are using. The great thing about this software is that it contains ...

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It seems like one of the biggest accomplishments someone can have these days is for their content to “go viral”.  We’ve all seen it happen. Someone posts an interesting/funny/touching video on Facebook in the morning, and by the end of the day it seems like that’s all you see on your newsfeed. But what is it that makes a ...

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If you’ve spent much time creating social media posts for your business, you know that it can be much more time consuming than one might think. The best way to stay on top of things is to plan your posts in advance that way you aren’t scrambling for something clever to say at the last minute. But how can you possibly stay organized when ...

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As a small business owner, chances are you’re well aware how important marketing is for bringing in new patients. Depending on how long your chiropractic business has been around, you may have already used all of the tried and true marketing tactics out there: TV and radio commercials, direct mail, print ads, etc. Even if you’ve seen some ...

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You may think that you can handle the Internet marketing efforts for your small business yourself. It doesn’t sound like there’s much to it: get a website, start a blog, create a Facebook page….how difficult could that be? But the fact of the matter is, a lot more plotting, planning, and downright hard work go into a successful Internet ...

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