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4 Things Business Owners Should Not Forget When Blogging for Their Company

There are numerous benefits to blogging for business. You can establish yourself or company as an authority in your field, attract more traffic to your website, encourage repeat customers, and ultimately ...

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How to Come Up with Blog Topics that Attract Website Visitors

If you follow our blog, you have already seen us cover the importance of blogging for businesses (The reason for blogging and
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What to Do with Buyer Personas After Creating Them

You crafted the perfect buyer personas for your business. Maybe you looked at some of our other blog posts like how to create buyer personas for small businesses or this one on
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How to Come Up with Blog Topics for Your Dental Practice

3 Ways You Can Keep Your Content Marketing Strategies Fresh

What’s worse than stagnation? Even if you have a bad idea, hey, it’s still an idea. You’re still innovating, even if it’s a lousy innovation. But stagnation means nothing is going on. Things are dull and inactive. And in the context of the business world, stagnation means sales are flat – and ...

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How Do You Come Up With Business Blog Topics?

Is there anything that inbound marketers worry about more than coming up with blog topics? They stress, worry, and pull their hair out, hoping they’ll devise exactly the write blog topic to maximize their traffic and bring in all the leads.

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How to Create Content Based Off Pop Culture Trends

It can be tough to write for a living – the mind only has so many ideas, and sometimes they just aren’t flowing. But other times, this job is interesting and fun. Like when I get to write about pop culture topics. For some strange reason, I love to write about pop culture. Whether it’s TV, movies, ...

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Creating Content For Your Buyer Persona in the Awareness Stage

If you wanted to pin down the target audience for our blog posts, it would probably be “busy and hard-working business owners that understand they need to invest in online marketing but don’t know where to begin.” So in order to meet the needs of our audience, we try to keep our concepts broad and simple. ...

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