I’m a big fan of Tina Fey, and was a devoted follower of her hit show “30 Rock” throughout its run. The show introduced us to one of the most entertaining characters in recent television history, the charismatic and cunning career capitalist, Jack Donaghy. Played with ...

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If you’ve ever seen the film Primary Colors (which is a very thinly veiled biopic of Bill Clinton’s first presidential campaign), there’s an amusing scene where the youngest member of the staff is said to have “TB.” And that didn’t stand for TB’s most common ...

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Being a business blogger is not an easy job. Oh sure, it sounds pretty simple: it’s just a blog, how hard can that be? Plenty of mediocre writers and thinkers have blogs of their own. But when you’re writing for a business blog, you have a very crucial role in the organization. You’re the one who’s going to be responsible for bringing the ...

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Owning your own business can often feel like a very thankless and difficult position. For starters, the entire success or failure of your company is sitting squarely on your own shoulders. If your business isn’t making money, the first person who gets the blame is you – after all, who runs this joint?

Here on our blog, we are always discussing HubSpot. The reasons are quite simple: we’ve been a HubSpot partner since the very beginning, when we first became involved with inbound marketing. And why did we start that partnership? Because it was immediately clear to us that HubSpot is the best in the business.

I’m a pretty big sports fan, which means that certain times of the year are just better than others – because of sports. For instance, February is what I like to call “The Least Wonderful Time of the Year.” Football is over, baseball hasn’t started, and all we have are basketball games to keep us entertained until the NCAA Basketball ...

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I hate to admit this publicly, but I spend way too much time on social media. Granted, compared to those who are social media obsessed, it’s probably an inconsequential amount of time. But for a 30-something business professional (well, close enough), I waste too many hours on Facebook, Twitter and Instagram every week.

One of the keys for any successful inbound marketing strategy is a strong sales-oriented website. We advocate this very strongly here on our blog, for a variety of reasons.